THE CAUSES

2 min read

Skin subject to daily stress

The main sources of the external stress suffered by skin are pollution and long UVA rays. The combination of pollution and long UVA rays produces free radicals, thereby generating oxidative stress, which leads to pigmentation disorders.
Result: the complexion is less even due to the appearance of spots. The skin becomes grey, dull and uneven.

71% of French women* say that pollution is a factor that negatively impacts their beauty.

*TNS Top beauty challenges - France

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LA ROCHE-POSAY'S SOLUTION:
PIGMENTCLAR UV SPF 30

Targeting and caring for pigmentation disorders

Drawing on their anti-UV expertise and knowledge of pigmentation disorders, La Roche-Posay formulated a new dermatological and correcting anti-spot and anti-grey complexion product to provide a comprehensive solution:

Protecting against the effects of pollution through a texture that limits the adhesion of polluting particles.
Tackling long UVA rays through an innovative filtering UVB SPF 30 - UVA PPD 15 system to prevent the appearance of spots and correct a grey and dull complexion.
Fighting oxidation through the product's complex [ginkgo + ferulic acid]: Gingko protects the skin from free radicals, and ferulic acid combats an uneven complexion and the appearance of spots.

HOW DOES IT WORK?

A product that is easily incorporated into the skincare and beauty routine

Pigmentclar UV SPF 30 is added to the daily Pigmentclar routine to target pigmentation disorders 24/7.

In the morning, when combined with Pigmentclar Eyes, Pigmentclar UV SPF 30 protects the skin against external stress.
In the evening, for an intensive treatment of spots present on the face and lower neckline, apply Pigmentclar Serum and Pigmentclar Eyes.

For optimal protection against UVA and UVB rays in the summer, add suitable sunscreen to your Pigmentclar beauty routine.

TRUE
OR FALSE

RETINOL IS THE MOLECULE
ALLY FOR SENSITIVE SKIN.

TRUE

A precursor of pure vitamin A, it acts both on the surface and deep down to smooth and even out the complexion and visibly reduce the depth of wrinkles.Its plus point? Its strong soothing properties on clinical signs of aging make it an anti-aging ally of choice.

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YOUR DIET HAS NOTHING TO
DO WITH HOW YOUR SKIN AGES.

FALSE

Eating a balanced diet full of antioxidants (berries, apples, brocoli etc.), essential fatty acides and trace elements and leaving a healthy lifestyle actually helps your skin looking young.

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CLEANSING IS KEY IN E
YOUR ANTI-AGEING RITUAL.

TRUE

Cleansing removes not only make-up but all impurities accumulated throughout the day, such as pollution, sebum, sweat. Skincare products are most effective on clean skin. Without this crucial step, impurities would clog the pores and suffocate the skin, preventing the active ingredients contained in your skincare product from doing their job.

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TIREDNESS CAN SHOW ON
THE SKIN AROUND YOUR EYES.

TRUE

With tiredness or age, blood and lymph microcirculation around the eyes may slow. The very thin skin around the eye contour readily reveals the marks of poor vascularization or inadequate lymph drainage. This is what provokes the appearance of signs of tiredness, such as shadows or puffiness.

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THE SUN IS YOUR
SKIN'S BEST FRIENEMY. .

TRUE

Multiple environmental aging factors stem from the very energy source that gives us light and life: the sun. The effects of UVB have been known for decades: sunburn and skindamage. But UVB is just one facet of sun-induced aging. Present all year round, even in cloudy weather, UVA and infrared rays penetrate deep within the skin, degrading its essential building blocks.

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